Experiential Marketing Industrial Placement

Pernod Ricard UK
19th October 2018
London, United Kingdom
Job Type
Industrial Placement
Job Reference
£16000 - 16000


We are part of the Pernod Ricard Group – co-leader of the global wines and spirits industry. We are proud to hold one of the most prestigious brand portfolios in the sector, including 19 brands among the top 100 worldwide!

Our key brands include Absolut, Havana Club, Malibu, Lamb’s, Kahlúa, Monkey 47, Plymouth Gin, Chivas, Jameson, The Glenlivet, Martell, Perrier-Jouët, G.H. Mumm, Brancott Estate, Campo Viejo, Graffigna and Jacob’s Creek. We are responsible for the sales, marketing and distribution of these premium spirits, wines and champagnes in the UK

We’re looking to recruit a graduate with flair and motivation to join our 12 month graduate placement programme, offering you a huge amount of invaluable business experience. You will have the chance to work for a world-class organisation, with world class recognisable brands in a highly exciting and fun industry.

You’ll work collaboratively with your line manager to set objectives at the beginning of the placement, which focus on business needs as well as your professional development. Your line manager will support you during your placement and will review your progress and development on a regular basis.

A successful placement may lead to a permanent job offer – Time to impress!

Experiential Marketing Placement

What’s your role?

As the Experiential Marketing Intern you will be required to develop and implement a new and exciting business venture at PRUK. The new business concept integrates the core business objective at PRUK of ‘Shaping the Nations Drinking Experience’ through experiential marketing. You will be required to assist on the events and experiential marketing projects that the team lay on for employees and consumers.

This is a great opportunity to gain experience in a fast paced, exciting industry and contribute to a project which, if successful, will become a key asset for the business.

Key Purpose

• To develop and test Pernod Ricard UK’s direct-to-consumer experiences
• To support the Experiential Team in delivering stand-out experiential activities and events
• To evaluate completed events against set objectives and present these back to the wider business

What can you expect?

Here are just some of the things you will be required to do throughout the placement year:

• Create, plan, develop and implement the test pilots required for this project
• Manage budgets and on-going costs for the project
• Devise, manage and implement all activity taking place in all areas
• Write and devise a 12-18 month activity/development plan
• Liaise with and update the Senior Brand Manager, digital teams and other key stakeholders involved on this project
• Liaise with venues, agencies, designers, printers, events staffing and brand teams to ensure effective execution of events and experiential activity
• Attend and assist at events and experiential occasions throughout the year
• Seek out and implement adhoc opportunities to strengthen the success of this project
• Keep up to date with industry news and trends to help fuel the project

What’s in it for you?

Experiential marketing represents an important and exciting component of the communication and marketing for many of Pernod Ricard UKs brands. Working with both key internal and external stakeholders, this role will enable you to build strong relationships and gain real, practical experience of working in events for a vibrant and dynamic company. In return we’re looking for a motivated, enthusiastic, ambitious individual with great interpersonal skills and a passion for enhancing the consumer experience.

What do we require?

Applicants must:

• Be studying a recognised sandwich undergraduate degree
• Be studying an Events or Marketing Management related degree
• Have a minimum of 300 UCAS points over three subjects at A Level (or equivalent)
• Have an understanding of the UK market when it comes to nightlife and experiential marketing
• Have an entrepreneurial spirit and business mind set
• Be happy to work independently when required
• Be happy to work some anti-social hours if required
• Have strong project management skills
• Have strong communication skills
• Works well under pressure and can work to deadlines
• Be digitally savvy
• Have eligibility to unrestrictedly work and live in the UK for the duration of the placement
• Be available to work for 12 months

The placement will commence in July 2019 for successful candidates, and will be based in our West London offices in Chiswick. Current salary is £16,000 per annum, with 25 days holiday plus additional benefits.

The question is… Have you got the bottle?

If you think you have what it takes to kick start your bright future with Pernod Ricard UK, please visit http://pernod-ricard-uk.com/undergraduate and submit your CV and contact details.

For further details about Pernod Ricard, please visit http://pernod-ricard-uk.com/ and http://pernod-ricard.com/


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